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People like to buy from people they like. Here's how to improve your likeability. 

The diminished impact of the pandemic has now happily enabled salespeople to return to face-to-face, in-person selling. Now is a good time to review ways that you can help your prospect buy from you.

The first buying decision that your prospect make is about you, the salesperson. It's important that you establish rapport and build trust with your prospect.

Here are 7 field-tested ways that can improve your people skills, create a positive first impression, and successfully begin the Track Selling sales process.

1. Smile

2. Develop a genuine interest in your prospect. 

3. Talk in terms of the prospect's interests.

4. Use the prospect's name.

5. Be complimentary.

6. Listen intentionally.

7. Make your prospect feel important.

To sell yourself, let your prospects do the talking.

Good luck and good selling.

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