Last week, MAX, a futuristic avatar, launched a new series of Tips of the Week: MAX KNOWS. Last week's MAX KNOWS was about Step 1 - Approach to build trust and rapport. This week's topic is Step 2 - Qualification.
Seventy-five percent of your selling success depends on how well you perform in Steps 1 and 2.
This week MAX answers the question, "What makes open-ended, feeling-finding questions so powerful for sales professionals?" He also discusses the value of reflective questions.
Hint: People buy emotionally, then justify the purchase logically.
Click here to view this short video.*
Good luck and good selling.
* This video snippet is an excerpt from a nine-course series. |