| In this week’s World Class Selling Podcast episode, Marissa and Jason dive deep into the six emotional buying motives that influence every purchasing decision.
Based on Roy Chitwood’s World Class Selling, they discuss how salespeople can recognize and leverage these powerful motivators—Desire for Gain, Fear of Loss, Comfort and Convenience, Security and Protection, Pride of Ownership, and Satisfaction of Emotion—to build stronger connections with prospects and close more deals.
Plus, we share a valuable tip on the importance of rewarding yourself after a big win—because recognizing your efforts is key to staying motivated and energized in sales.
Don’t forget to subscribe to our podcast on Apple Podcasts, Spotify, or at www.tracksellinginstitute.com for more insights that will sharpen your sales skills in under 20 minutes!
[Click here to listen and read the transcript.]
Good luck and good selling! |
